I am wondering what other pinup photographers with a studio charge for a photo session. I know it does depend greatly on where you are located and how much competition you have. I am going to increase my session fee from $100.00 to $125.00. Most sessions are about an hour and a half. I do have some clothing and props available. With the time I spend editing photos, I don't think I am charging enough, but since I am not in a big city, I am not sure if a higher fee will cause me to lose customers. About 70% of mycustomers are military wives and we give a 10% discount to military families which is standard for all businesses around me. I would appreciate any feedback from photographers or anyone who has an opinion.
A while back I found my business was slow.... I knew I was charging a VERY reasonable rate at the time and like yourself, (with editing, providing props etc) found I was undervaluing my services.
Consequently, I added 50% again to my hourly rate... and suddenly, I was busy again... possibly I felt envigorated by the extra cash and that attracted more people or people just took me more seriously at the new rate... either way, business boosted by about 40% that quarter!.