"We Are The New Vintage"
It's about time! This collection launched today. I can wait to head over there and start shopping.
Today, Banana Republic and AMC will debut the Mad Men Collection, a limited-edition yet affordable line for both men and women. Created by Banana Republic in collaboration with the show's Emmy-winning Costume Designer Janie Bryant, this Capsule Collection offers a modern take on '60s style and features nearly 65 pieces of apparel and accessories.
"Working with Janie to gain a true understanding of the Mad Men look and feel was a delight," says Banana Republic Creative Director Simon Kneen. "Janie was instrumental in helping us achieve the series aesthetic and standard of authenticity with this capsule collection, offering sketches, her own inspirations and actual artifacts from the production set to help inspire the Mad Men within all of us."
The men's collection includes knit sweaters, tailored suit separates and fitted trousers, as well as such classic accessories as a money clip, cotton pocket squares, silk ties, tie bars and fedora hats. The women's pieces include a chic trench coat, tailored dresses, high-waisted skirts, silk tie-neck blouses and statement accessories like print scarves and leopard print pump heels.
"Collaborating with Simon and his team to design this collection was an experience I'll never forget," says Bryant. "It's so rewarding to help create a collection that will allow fans of the series to channel their own Mad Men style and take home fashionable items that are modern, not costume."
http://blogs.amctv.com/mad-men/2011/08/banana-republic-collection.php
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Edson, that's why I posted the link in my reply, because I'm not gonna like their page to look. That's ridiculous.
As for the marketing... a lunch box... awesome. I'd buy it. Every show in the 80's had a lunch box, I loved my Dukes of Hazzard one. I see nothing wrong with marketing products. The Barbie dolls... how was that bad? I'd rather have little girls looking like those then the Bratz dolls. And the martini set, good idea! Sounds like a great gift for any Mad Men loving gentleman. A 60's style Brooks Brothers suit... if putting a Man Men label on it get's more men to go in there and buy it, and then walk around looking sharp instead of like slobs, I'm all for it.
Marketing isn't a bad thing, products based on popular shows have been around almost as long as TV. And in this case the products are encouraging our modern society to look better; more polished and classic. I fail to see how this is a bad thing at all.
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